Travala, the travel booking platform that allows cryptocurrency payments, announced on Dec. 12 plans to launch a treasury reserve holding Bitcoin (BTC) and AVA, Travala’s native token. Travala unveiled its treasury reserve plan alongside the announcement that it had surpassed $100 million in gross annual revenue, marking a roughly 70% increase from $59.6 million in 2023. At the time of publishing, the AVA token increased by 19% over the past year, trading at around $0.70, according to CoinGecko . That compares with a 129% increase in BTC in that time. To continue reading this as well as other DeFi and Web3 news, visit us at thedefiant.io